SEO.....What Does it Really Mean?

Many people talk about SEO but not many know what it actually means. With ever changing online practices it's important to have a good foundation. In digital marketing buzzwords are always being thrown around. From SERP, to hashtags, to the ever popular SEO. One thing we do know is SEO is here to stay. So, how do you make sure you're doing the best you can to stay on the front page of Google, and staying in your audiences mind? Well, I can't answer that, but I can try to help.